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		<title>Intestinal bacteria affects your mood</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/intestinal-bacteria-affects-your-mood/</link>
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		<pubDate>Thu, 05 Jan 2012 17:35:16 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[intestinal]]></category>
		<category><![CDATA[lactobacillus rhamnosus]]></category>
		<category><![CDATA[mood]]></category>
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		<category><![CDATA[vagus nerve]]></category>

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		<description><![CDATA[Eat your probiotic yogurt. From the September 3, 2011 edition of The Economist: Bacteria and behaviour: Gut instinct Tantalising evidence that intestinal bacteria can influence mood Sep 3rd 2011 &#124; from the print edition A GOOD way to make yourself unpopular at dinner parties is to point out that a typical person is, from a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=793&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Eat your probiotic yogurt. From the September 3, 2011 edition of <a href="http://www.economist.com/" target="_blank">The Economist</a>:</p>
<h3 class="fly-title"><a href="http://www.economist.com/node/21528214" target="_blank">Bacteria and behaviour: Gut instinct</a></h3>
<p class="rubric"><em>Tantalising evidence that intestinal bacteria can influence mood</em></p>
<p class="ec-article-info"><span id="more-793"></span>Sep 3rd 2011 | from the print edition</p>
<p>A GOOD way to make yourself unpopular at dinner parties is to point out that a typical person is, from a microbiologist’s perspective, a walking, talking Petri dish. An extraordinary profusion of microscopic critters inhabit every crack and crevice of the typical human, so many that they probably outnumber the cells of the body upon and within which they dwell.</p>
<p>Happily, these microbes are mostly harmless. Some of them, particularly those that live in the gut, are positively beneficial, helping with digestion and keeping the intestines in good working order. That is no surprise—bacteria as much as people have an interest in keeping their homes in sound condition. What is surprising is the small but growing body of evidence which suggests that bacteria dwelling in the gut can affect the brain, too, and thereby influence an individual’s mood and behaviour. The most recent paper on the topic, published this week in the <em class="Italic">Proceedings of the National Academy of Sciences</em>, reports (like much of the research in this field) on results in mice.</p>
<p>The researchers, led by Javier Bravo of University College, Cork, split their rodent subjects into two groups. One lot were fed a special broth containing <em class="Italic">Lactobacillus rhamnosus</em>, a gut-dwelling bacterium often found in yogurt and other dairy products. The others were fed an ordinary diet, not fortified with microbes.</p>
<p>The team then subjected the mice to a battery of tests that are used routinely to measure the emotional states of rodents. Most (though not all) of these tests showed significant differences between the two groups of animals.</p>
<p>One test featured a maze that had both enclosed and open tunnels. The researchers found that the bacterially boosted mice ventured out into the open twice as often as the control mice, which they interpreted to mean that these rodents were more confident and less anxious than those not fed <em class="Italic">Lactobacillus</em>.</p>
<p>In another test the animals were made to swim in a container from which they could not escape. Bacteria-fed mice attempted to swim for longer than the others before they gave up and had to be rescued. Such persistence is usually interpreted by students of rodent behaviour as evidence of a more positive mood.</p>
<p>Direct measurements of the animals’ brains supported the behavioural results. Levels of corticosterone, a stress hormone, were markedly lower in the bacteria-fed mice than they were in the control group when both groups were exposed to stressful situations. The number of receptors for gamma-aminobutyric acid, a natural chemical messenger that helps dampen the activity of certain nerve cells, varied in statistically significant ways between the brains of the two groups, with more in some parts of the treated animals’ brains and fewer in others. Most intriguing of all, when Dr Bravo cut the animals’ vagus nerves—which transmit signals between the gut and the brain—the differences between the groups vanished.</p>
<p>The idea that gut-dwelling microbes can affect an animal’s state of mind may strike some people as outlandish, and there are certainly loose ends still to be tied up. Beyond their evidence that the vagus nerve is crucial to the relationship, for example, Dr Bravo and his colleagues do not yet know the precise mechanisms at work. There is also an obvious follow-up question: whether a similar thing is going on in people. A few previous studies have hinted at the possibility. For example, bacterial treatments may help with the mental symptoms of illnesses such as irritable-bowel syndrome.</p>
<p>All this is forcing a reassessment of people’s relationship with the bacteria that live on and in them, which have long been regarded mainly as a potential source of infections. An editorial in this week’s <em class="Italic">Nature</em> raises the possibility that the widespread prescription of antibiotics—which kill useful bacteria as effectively as hostile ones—might be one factor behind rising rates of asthma, diabetes and irritable-bowel syndrome. If Dr Bravo’s results apply to people, too, then mood disorders may end up being added to this list.</p>
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		<title>The unreliability of recalling events</title>
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		<pubDate>Thu, 05 Jan 2012 16:54:11 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[crime]]></category>
		<category><![CDATA[forensic psychology]]></category>
		<category><![CDATA[investigation]]></category>
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		<description><![CDATA[The brain connects fragmented information with made-up bits, which is why it&#8217;s so hard for crime investigators to get reliable facts from witnesses.  The current interrogational method of recalling events backwards has just been shown to be less effective than free recall.  From the September 3, 2011 The Economist: Forensic psychology:Backwards and forwards A modern [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=790&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>The brain connects fragmented information with made-up bits, which is why it&#8217;s so hard for crime investigators to get reliable facts from witnesses.  The current interrogational method of recalling events backwards has just been shown to be less effective than free recall.  From the September 3, 2011 <a href="http://www.economist.com/" target="_blank">The Economist</a>:</p>
<h3><a href="http://www.economist.com/node/21528213" target="_blank">Forensic psychology:Backwards and forwards</a></h3>
<p><em>A modern approach to interviewing witnesses of crimes may make things worse</em></p>
<p><span id="more-790"></span>Sep 3rd 2011 | from the print edition</p>
<div id="block-ec_components-share_inline_header"><em>Can you work back to the truth?</em>PEOPLE love to tell tales. Indeed, even when someone’s memory is patchy, he will still do his best to spin the information he has into a credible yarn. This is not a matter of deceit. Rather, it is an established psychological phenomenon in which the brain tries to make sense of fragmentary information. Although such behaviour is natural and normal, it is a nuisance for the forces of law and order when they are trying to find out what happened during an incident by taking statements from witnesses. For this reason, psychologists working with the police often advocate asking witnesses of crimes to say what they saw in reverse order, to stop them making things up to help the story run smoothly. It sounds like sensible advice, and police forces in Australia, Britain, New Zealand, Norway, Spain and Sweden have all adopted it. But a new study suggests that far from improving recall, it makes things worse.</p>
<p>Coral Dando of Lancaster University, in Britain, showed 54 volunteers a short film of a staged mobile-phone robbery. The participants were then split into three groups and, two days later, interviewed about what they remembered from the film. All were asked to describe what they had seen twice, with no wait between the two descriptions. However, the way they were asked to make these descriptions differed from group to group. In one, participants were first told to recall the robbery freely, and then to recall it in reverse order. In another, they were told to recall the robbery in reverse order first and then to recall it freely. The third group was a control. Participants were told to recall the robbery freely on both occasions. All the interviews were recorded and passed to coders who were unaware of the purpose of the study, but who knew all the details of the film. These coders scored every apparent recollection in each interview by noting which items were correct, which were inaccurate (saying a dog was brown when it was really black, for example), and which were complete confabulations—things or events that bore no resemblance at all to anything in the film. A participant’s final score for each type of recollection was the number of such items recalled or invented in at least one of his two debriefings.</p>
<p>Dr Dando and her colleagues report in <em>Cognition</em> that reverse-order recall had a significant effect on the average number of correct items participants remembered—and not a good one. The control group, with no reverse recall, averaged 48.7 correct observations about the incident. The group that started with reverse recall and finished with free recall managed an average of only 42.2. The group that started with free recall but finished with reverse recall did worst, averaging 38.7 correct observations. And though the number of inaccurate recollections did not differ significantly between the groups, the tendency to make things up completely did.</p>
<p>Among the control group, an average of 0.2 such confabulations were created by each participant. Among those who freely recalled the robbery first and then recalled events in reverse order, this value climbed to 0.7. Among those asked to recall the robbery in reverse order first and then recall it freely, it was higher still, averaging 1.4 pure inventions per participant. Moreover, when the researchers analysed when these confabulations were mentioned, the majority (0.6 of the 0.7, and 1.2 of the 1.4) were told during the part of interview that involved reverse-order recall.</p>
<p>Why this is so is a mystery, for it is clearly not what psychology predicts. It does, however, point out the dangers of taking even logically plausible ideas on trust, rather than testing them. Psychologists are often accused by laymen of doing experiments to prove the obvious. In this case, a little more such testing of the obvious might have been sensible.</p>
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		<title>Game theory in practice</title>
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		<pubDate>Thu, 05 Jan 2012 16:31:30 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[economics]]></category>
		<category><![CDATA[game theory]]></category>
		<category><![CDATA[modeling software]]></category>
		<category><![CDATA[negotiation]]></category>

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		<description><![CDATA[Advances in predicting human behaviour as applied to economics and politics.  From the September 3, 2011 The Economist: Game theory in practice Computing: Software that models human behaviour can make forecasts, outfox rivals and transform negotiations Sep 3rd 2011 &#124; from the print edition FOR a man who claims to lack expertise in the field, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=786&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Advances in predicting human behaviour as applied to economics and politics.  From the September 3, 2011 <a href="http://www.economist.com/" target="_blank">The Economist</a>:</p>
<h3><a href="http://www.economist.com/node/21527025" target="_blank">Game theory in practice</a></h3>
<p><em>Computing: Software that models human behaviour can make forecasts, outfox rivals and transform negotiations</em></p>
<p><span id="more-786"></span>Sep 3rd 2011 | from the print edition<br />
FOR a man who claims to lack expertise in the field, Bruce Bueno de Mesquita, an academic at New York University, has made some impressively accurate political forecasts. In May 2010 he predicted that Egypt’s president, Hosni Mubarak, would fall from power within a year. Nine months later Mr Mubarak fled Cairo amid massive street protests. In February 2008 Mr Bueno de Mesquita predicted that Pakistan’s president, Pervez Musharraf, would leave office by the end of summer. He was gone before September. Five years before the death of Iran’s Ayatollah Khomeini in 1989, Mr Bueno de Mesquita correctly named his successor, and, since then, has made hundreds of prescient forecasts as a consultant both to foreign governments and to America’s State Department, Pentagon and intelligence agencies. What is the secret of his success? “I don’t have insights—the game does,” he says.Mr Bueno de Mesquita’s “game” is a computer model he developed that uses a branch of mathematics called game theory, which is often used by economists, to work out how events will unfold as people and organisations act in what they perceive to be their best interests. Numerical values are placed on the goals, motivations and influence of “players”—negotiators, business leaders, political parties and organisations of all stripes, and, in some cases, their officials and supporters. The computer model then considers the options open to the various players, determines their likely course of action, evaluates their ability to influence others and hence predicts the course of events. Mr Mubarak’s influence, for example, waned as cuts in American aid threatened his ability to keep cronies in the army and security forces happy. Underemployed citizens then realised that disgruntled officials would be less willing to use violence to put down street protests against the ailing dictator.Mesquita &amp; Roundell, Mr Bueno de Mesquita’s company, is just one of several consulting outfits that run such computer simulations for law firms, companies and governments. Most decision-making advice is political, in the broadest sense of the word—how best to outfox a trial prosecutor, sway a jury, win support from shareholders or woo alienated voters by shuffling a political coalition and making legislative concessions.</p>
<p>But feeding software with good data on all the players involved is especially tricky for political matters. Reinier van Oosten of Decide, a Dutch firm that models political negotiations and vote-trading in European Union institutions, notes that forecasts go astray when people unexpectedly give in to “non-rational emotions”, such as hatred, rather than pursuing what is apparently in their best interests. Sorting out people’s motivations is much easier, however, when making money is the main object. Accordingly, modelling behaviour using game theory is proving especially useful when applied to economics.</p>
<p><strong>Follow the money</strong></p>
<p>Modelling auctions has proved especially successful, says Robert Aumann, an academic at the Hebrew University of Jerusalem who received a Nobel prize in 2005 for his work in game-theory economics. Bids, being quantified, facilitate analysis, and predicting the right answer can be very lucrative. Consulting firms are popping up to help clients design profitable auctions or win them less expensively. In the run-up to an online auction in 2006 of radio-spectrum licences by America’s Federal Communications Commission, Paul Milgrom, a consultant and Stanford University professor, customised his game-theory software to assist a consortium of bidders. The result was a triumph.</p>
<p>When the auction began, Dr Milgrom’s software tracked competitors’ bids to estimate their budgets for the 1,132 licences on offer. Crucially, the software estimated the secret values bidders placed on specific licences and determined that certain big licences were being overvalued. It directed Dr Milgrom’s clients to obtain a patchwork of smaller, less expensive licences instead. Two of his clients, Time Warner and Comcast, paid about a third less than their competitors for equivalent spectrum, saving almost $1.2 billion.</p>
<p>Advances in game theory have “picked up dramatically” in recent years as it has become apparent that failing to do a proper analysis can be costly, says Sergiu Hart, a colleague of Dr Aumann’s at Hebrew University. For example, a few years ago Israel’s government added a novel twist to an auction of oil-refinery facilities. To encourage more and higher bids, the government offered a $12m prize to the second-highest bidder. It was an expensive mistake. Without the incentive, the highest bid would have been about $12m higher, an analysis showed—participants bid low because the loser would strike it rich. Combine that sum with the prize payout, and the government’s loss amounted to roughly $24m. The conclusion, then, is “don’t presume you know what the solution is” without help from modelling software, says Brad Miller, senior modeller at Charles River Associates, a consultancy in Boston. It designs game-theory software to model industrial auctions and the plotting of corporate mergers and acquisitions.</p>
<div>“The use of modelling makes business clients more inclined to adopt longer-term strategies.”</div>
<p>Software is not always needed. A student at Hebrew University, for example, demonstrated the Israeli government’s $24m loss using pen and paper. It took him about two days, however, according to a professor there. Software, naturally, is far faster. But gathering and handling the necessary data can require expensive expertise or training. Decide, the Dutch consultancy, usually charges €20,000-70,000 ($28,000-100,000) to solve a problem using its software, called DCSim, because it must first conduct lengthy interviews with experts. Its clients include government bodies in the Netherlands and abroad, and big companies including IBM, a computer giant, and ABN AMRO, a Dutch bank.</p>
<p>PA Consulting, a British firm, designs bespoke models to help its clients solve specific problems in areas as diverse as pharmaceuticals, fossil-fuel energy and the production of television shows. British government agencies have asked PA Consulting to build models to test regulatory schemes and zoning rules. To give a simple example: if two shrewd, competing ice-cream sellers share a long beach, they will set up stalls back-to-back in the middle and stay put, explains Stephen Black, a modeller in the firm’s London headquarters. Unfortunately for potential customers at the far ends of the beach, each seller prevents the other from relocating—no other spot would be closer to more people. Introduce a third seller, however, and the stifling equilibrium is broken as a series of market-energising relocations and pricing changes kick in. The use of modelling makes business clients more inclined to adopt longer-term strategies, Dr Black says.</p>
<p>But game-theory software can also work well outside the sphere of economics. In 2007 America’s military provided Mr Bueno de Mesquita with classified information to enable him to model the political impact of moving an aircraft carrier close to North Korea (he will not reveal the findings). Game-theory software can even help locate a terrorist’s hideout. To run simulations, Guillermo Owen of the Naval Postgraduate School in Monterey, California, uses intelligence data from the US Air Force to estimate on a 100-point scale the importance a wanted man attaches to his likes (fishing, say) and priorities (remaining hidden or, at greater risk of discovery, recruiting suicide-bombers). Such factors determine where and how terrorists decide to live. Game-theory software played an important role in finding Osama bin Laden’s hideout in Abbottabad, Pakistan, says Mr Owen.</p>
<p>Where is all this heading? Alongside the arms race of increasingly elaborate modelling software, there are also efforts to develop software that can assist in negotiation and mediation. Two decades ago Clara Ponsatí, a Spanish academic, came up with a clever idea while pondering the arduous Israeli-Palestinian peace process. As negotiators everywhere know, the first side to disclose all that it is willing to sacrifice (or pay) loses considerable bargaining power. Bereft of leverage, it can be pushed back to its bottom line by a clever opponent. But if neither side reveals the concessions it is prepared to make, negotiations can stall or collapse. In a paper published in 1992, Dr Ponsatí described how software could be designed to break the impasse.</p>
<p>Difficult negotiations can often be nudged along by neutral mediators, especially if they are entrusted with the secret bottom lines of all parties. Dr Ponsatí’s idea was that if a human mediator was not trusted, affordable or available, a computer could do the job instead. Negotiating parties would give the software confidential information on their bargaining positions after each round of talks. Once positions on both sides were no longer mutually exclusive, the software would split the difference and propose an agreement. Dr Ponsatí, now head of the Institute of Economic Analysis at the Autonomous University of Barcelona, says such “mediation machines” could lubricate negotiations by unlocking information that would otherwise be withheld from an opponent or human mediator.</p>
<p>Such software is now emerging. Barry O’Neill, a game theorist at the University of California, Los Angeles, describes how it can facilitate divorce settlements. A husband and wife are each given a number of points which they secretly allocate to household assets they desire. The wife may inform the software that her valuation of the family car is, say, 15 points. If the husband puts the car’s value at 10 points, he cannot later claim that he deserves more compensation for not getting the car than she would be entitled to.</p>
<p><strong>Predicting an end to conflict</strong></p>
<p>Participants need to be sure that such mediation technology is fully neutral. For large deals, audit firms closely monitor the development and use of such software to ensure that no party secretly obtains information about another’s bargaining positions, says Benny Moldovanu, a game theorist at the University of Bonn. He advises firms that design negotiation software for privatisation schemes and wholesale-electricity markets. This approach will spread to other utility markets, such as water, he believes.</p>
<p>Could software-based mediation spread from divorce settlements and utility pricing to resolving political and military disputes? Game theorists, who consider all these to be variations of the same kind of problem, have developed an intriguing conceptual model of war. The “principle of convergence”, as it is known, holds that armed conflict is, in essence, an information-gathering exercise. Belligerents fight to determine the military strength and political resolve of their opponents; when all sides have “converged” on accurate and identical assessments, a surrender or peace deal can be hammered out. Each belligerent has a strong motivation to hit the enemy hard to show that it values victory very highly. Such a model might be said to reflect poorly on human nature. But some game theorists believe that the model could be harnessed to make diplomatic negotiations a more viable substitute for armed conflict.</p>
<p>Today’s game-theory software is not yet sufficiently advanced to mediate between warring countries. But one day opponents on the brink of war might be tempted to use it to exchange information without having to kill and die for it. They could learn how a war would turn out, skip the fighting and strike a deal, Mr Bueno de Mesquita suggests. Over-optimistic, perhaps—but he does have rather an impressive track record when it comes to predicting the future.</p>
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			<media:title type="html">Pragma Synesi</media:title>
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		<title>How to Work With Others</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/how-to-work-with-others/</link>
		<comments>http://pragmasynesi.wordpress.com/2012/01/05/how-to-work-with-others/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 15:48:04 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[lifehack]]></category>
		<category><![CDATA[cooperation]]></category>
		<category><![CDATA[game theory]]></category>

		<guid isPermaLink="false">http://pragmasynesi.wordpress.com/?p=783</guid>
		<description><![CDATA[Great tip from Wired magazine’s November 2011 edition: Work With Others Looking out for number one is not a great survival strategy. We know this intuitively or we wouldn’t tip waiters or stop at red lights. Game theorists discovered years ago that cooperative strategies usually produce the most success. Computer models show that the top [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=783&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tip from <a href="http://wired.com/" target="_blank">Wired</a> magazine’s November 2011 edition:</p>
<div id="work-with-others">
<div>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/5/" target="_blank">Work With Others</a></h3>
</div>
<p>Looking out for number one is not a great survival strategy. We know this intuitively or we wouldn’t tip waiters or stop at red lights. Game theorists discovered years ago that cooperative strategies usually produce the most success. Computer models show that the top dog isn’t the most ruthless; it’s the one who reciprocates. Math proves the golden rule.</p>
<p>There were conditions, of course. If you’re “nice”—that is, if you cooperate—but your competition responds with lying or cheating, you have to retaliate. (Forgiveness is part of the equation, too, though. Slap the wrist and move on.)</p>
<p>The theory got more support when evolutionary biologists started noticing how important cooperation is to evolution. “If I am willing to let others have a slightly bigger share of the pie, then people will want to share pies with me,” wrote Harvard researcher Martin Nowak. “Generosity bakes successful deals.” In other words, a social group that plays by these rules becomes a kind of superorganism. (Like an ant colony—or Twitter.) That’s especially true in a globally integrated world. So unless you’ve got a ship packed for Mars, best to play nice.<em>—K. C. Cole</em></p>
</div>
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			<media:title type="html">Pragma Synesi</media:title>
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		<title>How to Gain Trust</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/how-to-gain-trust/</link>
		<comments>http://pragmasynesi.wordpress.com/2012/01/05/how-to-gain-trust/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 15:46:36 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[lifehack]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://pragmasynesi.wordpress.com/?p=781</guid>
		<description><![CDATA[Great tip from Wired magazine’s November 2011 edition: Gain Trust Trust is something you earn. And to earn it, you must slowly and painstakingly build a relationship based on mutual admiration and respect. Only kidding! Trust can totally be faked. The key, as researchers at Vrije University Amsterdam discovered, is in convincing others that you [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=781&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tip from <a href="http://wired.com/" target="_blank">Wired</a> magazine’s November 2011 edition:</p>
<div id="gain-trust">
<div>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/5/" target="_blank">Gain Trust</a></h3>
</div>
<p>Trust is something you earn. And to earn it, you must slowly and painstakingly build a relationship based on mutual admiration and respect. Only kidding! Trust can <em>totally</em> be faked. The key, as researchers at Vrije University Amsterdam discovered, is in convincing others that you have a high level of self-control. The researchers conducted a series of experiments on married couples as well as complete strangers in an effort to determine how trust forms. In each instance, people who exhibited self-control—who decided against buying CDs when they were short on cash, for example, or who showed up at places on time—were deemed trustworthy. So if you want people to trust <em>you</em>, just tell someone you are on a diet, then pass on dessert. Or promise to do a favor for them, then do it. And be on time. It works. Trust us. <em>—Erin Biba</em></p>
</div>
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			<media:title type="html">Pragma Synesi</media:title>
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		<title>How to Ace a Test</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/how-to-ace-a-test/</link>
		<comments>http://pragmasynesi.wordpress.com/2012/01/05/how-to-ace-a-test/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 15:45:06 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[lifehack]]></category>
		<category><![CDATA[test]]></category>
		<category><![CDATA[exam]]></category>

		<guid isPermaLink="false">http://pragmasynesi.wordpress.com/?p=779</guid>
		<description><![CDATA[Great tip from Wired magazine’s November 2011 edition: Ace a Test You’ve studied. You’ve taken practice exams. You’ve gotten a good night’s sleep. there’s only one thing left to do before that big test: Get some exercise. According to experiments conducted at the University of Illinois at Urbana-Champaign, one of the best things you can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=779&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tip from <a href="http://wired.com/" target="_blank">Wired</a> magazine’s November 2011 edition:</p>
<div id="ace-test">
<div>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/4/" target="_blank">Ace a Test</a></h3>
<p>You’ve studied. You’ve taken practice exams. You’ve gotten a good night’s sleep. there’s only one thing left to do before that big test: Get some exercise. According to experiments conducted at the University of Illinois at Urbana-Champaign, one of the best things you can do to prep your brain for an intellectual challenge is to get in a perfectly timed small workout. Here’s how to sweat your way to a better score.<em>—Brendan I. Koerner</em></p>
</div>
<p><strong>Consider a Treadmill</strong><br />
You need to get your heart racing to sharpen your cognition, but you don’t want to risk overtaxing your mind. So avoid athletic pursuits against opponents—even virtual ones. One study found that treadmill workouts improve mental performance but vigorous sessions of Wii games do not.</p>
<p><strong>Hit the Sweet Spot</strong><br />
Avoid either under- or overexertion: Taking it too easy will leave you as dull as when you started, and overdoing it will make you too tired to focus. Aim for a heart rate of about 60 percent of max. Use a heart-rate monitor to make sure you keep that same exertion plateau for a full 20 minutes.</p>
<p><strong>Timing Is Everything</strong><br />
The cognitive benefits don’t kick in the moment you hop off the treadmill. Ongoing research suggests it will be anywhere from five to 20 minutes before they take effect. So time your workout to end about 20 minutes before the proctor yells, “Go!”</p>
<p><strong>Strategize</strong><br />
The cognitive boost can be short-lived. After about 50 minutes researchers saw a return to baseline. So tackle the hardest questions first—remember, they’re often placed at the end of each section.</p>
</div>
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		<title>How to Rekindle Your Relationship</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/how-to-rekindle-your-relationship/</link>
		<comments>http://pragmasynesi.wordpress.com/2012/01/05/how-to-rekindle-your-relationship/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 15:34:27 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[lifehack]]></category>
		<category><![CDATA[relationship]]></category>

		<guid isPermaLink="false">http://pragmasynesi.wordpress.com/?p=775</guid>
		<description><![CDATA[Great tip from Wired magazine’s November 2011 edition: Rekindle Your Relationship Sooner or later, most relationships fall into a rut. Advice abounds on how to spice things up (cue the furry handcuffs). But the scientifically vetted solution for making sparks fly is much simpler, says Arthur Aron, a psychology professor at the State University of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=775&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tip from <a href="http://wired.com/" target="_blank">Wired</a> magazine’s November 2011 edition:</p>
<div>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/4/" target="_blank">Rekindle Your Relationship</a></h3>
</div>
<p>Sooner or later, most relationships fall into a rut. Advice abounds on how to spice things up (cue the furry handcuffs). But the scientifically vetted solution for making sparks fly is much simpler, says Arthur Aron, a psychology professor at the State University of New York, Stony Brook. Aron set up an experiment in which couples roll a ball across a room toward each other, which they did with ease. He assigned other couples a similar task but with their hands and feet tied. Afterward, Aron asked everyone to complete questionnaires on how much they loved their partners. The bound couples reported being much more smitten than the unfettered ones, whose task was easier.</p>
<p>No, this doesn’t take us back to furry handcuffs. The moral of Aron’s experiment is actually this: Take on a new challenge and the excitement of tackling it will rub off on your relationship. “That exhilarating feeling may come from another source, but it’s still associated with your partner,” says Aron, who theorizes this happens because of brain chemistry. “When people fall in love, they get activation in the dopamine system,” he says. Novel or exciting pursuits also stimulate the brain to pump out more dopamine. Aron theorizes that even playing videogames together may draw a couple closer. (Who knew <cite>Grand Theft Auto</cite> could help your love life?)</p>
<p>One easy way to put this wisdom to work is to shake up date night, suggests Aron, who conducted another experiment in which he asked couples to spend 90 minutes a week doing unfamiliar activities like rock climbing or taking Italian lessons. Ten weeks later, when these couples filled out a questionnaire about how they felt about each other, they scored much higher than couples who had stuck to familiar date nights like dinner and a movie. <em>Problema risolto!</em><em>—Judy Dutton</em></p>
<p>&nbsp;</p>
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		<title>How to Find a Soul Mate</title>
		<link>http://pragmasynesi.wordpress.com/2012/01/05/find-a-soul-mate/</link>
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		<pubDate>Thu, 05 Jan 2012 15:31:25 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[lifehack]]></category>
		<category><![CDATA[love]]></category>
		<category><![CDATA[soul mate]]></category>
		<category><![CDATA[spouse]]></category>

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		<description><![CDATA[Great tip from Wired magazine&#8217;s November 2011 edition: Find a Soul Mate There’s a probabilistic approach to finding the love of your life, and it even has a name: satisficing, a combination of satisfy and suffice. OK, technically, satisficing refers to getting a good enough outcome when you’re lacking complete information about your options. But [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=772&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tip from <a href="http://wired.com/" target="_blank">Wired</a> magazine&#8217;s November 2011 edition:</p>
<div id="soul-mate">
<div>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/2/" target="_blank">Find a Soul Mate</a></h3>
</div>
<p>There’s a probabilistic approach to finding the love of your life, and it even has a name: satisficing, a combination of <em>satisfy</em> and <em>suffice</em>. OK, technically, satisficing refers to getting a good enough outcome when you’re lacking complete information about your options. But isn’t dating like that? According to Peter Todd, professor of informatics and cognitive science at Indiana University, the question always comes down to this: “Do you keep searching and hope something better will come along, or do you stop searching when you find something that looks pretty good?”</p>
<p>In the face of this conundrum, the best strategy for picking a mate is to date enough people to establish some baseline standards, then settle down with the next person you meet who exceeds the bar. According to Todd, you should have a baseline after dating roughly 12 people. He’s dubbed this theory the Twelve-Bonk Rule, and it can also be applied to picking the right employee or choosing a home. So, if you’ve dated fewer than 12 people, you should feel free to keep looking. If you’ve had 30 relationships, odds are you’re being too picky. Quit obsessing over your new paramour’s dorky laugh.<em>—Judy Dutton</em></p>
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			<media:title type="html">Pragma Synesi</media:title>
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		<title>How to navigate a crowd</title>
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		<pubDate>Thu, 05 Jan 2012 15:28:55 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[lifehack]]></category>
		<category><![CDATA[crowd]]></category>

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		<description><![CDATA[Great tips from Wired magazine&#8217;s November 2011 edition: Navigate a Crowd Exiting a concert or ball game seems to take far longer than entering one. But because crowds can be highly predictable, it’s possible to outsmart the masses. Walk this way.—Katharine Gammon Aim for the outside The outer edges of crowds generally move faster than [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=770&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Great tips from <a href="http://wired.com/" target="_blank">Wired</a> magazine&#8217;s November 2011 edition:</p>
<h3><a href="http://www.wired.com/magazine/2011/11/ff_betterliving/" target="_blank"><span class="better-living-white">Navigate</span> a Crowd</a></h3>
<p>Exiting a concert or ball game seems to take far longer than entering one. But because crowds can be highly predictable, it’s possible to outsmart the masses. Walk this way.<em>—Katharine Gammon</em></p>
<p><strong>Aim for the outside</strong><br />
The outer edges of crowds generally move faster than the sludgy middle of the pack. A researcher in London studied such so-called edge effects by making videos of groups of people squeezing through corridors of various sizes. Sure enough, people tended to move faster along the walls. Other studies suggest why: People start bumping into each other when crowd density reaches around 7 to 10 square feet per person—something that usually happens in the denser middle area—and that jams the flow.</p>
<p><strong>Take the express lane</strong><br />
People naturally form lines when walking in crowds. It’s generally good to stay in one of these lines rather than race ahead, which might force others to put on the brakes. “There’s a lot of self-organization in crowds, but the problems come when people transition from a flow to stop-and-go—then things get turbulent” says Dirk Helbing, who studies social behavior at the Swiss Federal Institute of Technology in Zurich.</p>
<p><strong>Look ahead</strong><br />
One of the best ways to navigate through a crowd is to lead with your eyes: Look directly ahead, which allows others to see clearly where you want to go. If you keep your gaze fixed, others will instinctively get out of the way. Finnish researchers found that people register cues from others’ eyes, not body position, to avoid head-on collisions.</p>
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		<title>When simplifying reality doesn&#8217;t work</title>
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		<pubDate>Thu, 05 Jan 2012 14:53:12 +0000</pubDate>
		<dc:creator>pragmasynesi</dc:creator>
				<category><![CDATA[behaviour]]></category>
		<category><![CDATA[decision making]]></category>
		<category><![CDATA[philosophy]]></category>
		<category><![CDATA[causation]]></category>
		<category><![CDATA[Hume]]></category>
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		<category><![CDATA[torcetrapib]]></category>

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		<description><![CDATA[Science is just coming up with better and better ways to predict something by simplification of reality &#8212; discovering &#8220;causations&#8221;. Statistics is supposed to help us with this.  But we tend to forget that causations supposedly found this way are not reality, just something we come up with to help our ability to predict better.  [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=pragmasynesi.wordpress.com&amp;blog=1203008&amp;post=765&amp;subd=pragmasynesi&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Science is just coming up with better and better ways to predict something by simplification of reality &#8212; discovering &#8220;causations&#8221;. Statistics is supposed to help us with this.  But we tend to forget that causations supposedly found this way are not reality, just something we come up with to help our ability to predict better.  The universe is extremely complex, and simplifying assumption can make our predictions wrong.  A fascinating article from <a href="http://wired.com/" target="_blank">Wired</a> magazine, January 2012:</p>
<h3 id="article-entry-title"><a href="http://www.readability.com/articles/hjqqu2qp" target="_blank">Why Science Is Failing Us</a></h3>
<p>&nbsp;</p>
<aside>  <em>by</em> Jonah Lehrer  •   Dec. 16, 2011  </aside>
<p>&nbsp;</p>
<p><strong><span id="more-765"></span>On November 30, 2006</strong>, executives at Pfizer—the largest pharmaceutical company in the world—held a meeting with investors at the firm’s research center in Groton, Connecticut. Jeff Kindler, then CEO of Pfizer, began the presentation with an upbeat assessment of the company’s efforts to bring new drugs to market. He cited “exciting approaches” to the treatment of Alzheimer’s disease, fibromyalgia, and arthritis. But that news was just a warm-up. Kindler was most excited about a new drug called torcetrapib, which had recently entered Phase III clinical trials, the last step before filing for FDA approval. He confidently declared that torcetrapib would be “one of the most important compounds of our generation.”</p>
<p>Kindler’s enthusiasm was understandable: The potential market for the drug was enormous. Like Pfizer’s blockbuster medication, Lipitor—the most widely prescribed branded pharmaceutical in America—torcetrapib was designed to tweak the cholesterol pathway. Although cholesterol is an essential component of cellular membranes, high levels of the compound have been consistently associated with heart disease. The accumulation of the pale yellow substance in arterial walls leads to inflammation. Clusters of white blood cells then gather around these “plaques,” which leads to even more inflammation. The end result is a blood vessel clogged with clumps of fat.</p>
<p>Lipitor works by inhibiting an enzyme that plays a key role in the production of cholesterol in the liver. In particular, the drug lowers the level of low-density lipoprotein (LDL), or so-called bad cholesterol. In recent years, however, scientists have begun to focus on a separate part of the cholesterol pathway, the one that produces high-density lipoproteins. One function of HDL is to transport excess LDL back to the liver, where it is broken down. In essence, HDL is a janitor of fat, cleaning up the greasy mess of the modern diet, which is why it’s often referred to as “good cholesterol.”</p>
<p>And this returns us to torcetrapib. It was designed to block a protein that converts HDL cholesterol into its more sinister sibling, LDL. In theory, this would cure our cholesterol problems, creating a surplus of the good stuff and a shortage of the bad. In his presentation, Kindler noted that torcetrapib had the potential to “redefine cardiovascular treatment.”</p>
<p>There was a vast amount of research behind Kindler’s bold proclamations. The cholesterol pathway is one of the best-understood biological feedback systems in the human body. Since 1913, when Russian pathologist Nikolai Anichkov first experimentally linked cholesterol to the buildup of plaque in arteries, scientists have mapped out the metabolism and transport of these compounds in exquisite detail. They’ve documented the interactions of nearly every molecule, the way hydroxymethylglutaryl-coenzyme A reductase catalyzes the production of mevalonate, which gets phosphorylated and condensed before undergoing a sequence of electron shifts until it becomes lanosterol and then, after another 19 chemical reactions, finally morphs into cholesterol. Furthermore, torcetrapib had already undergone a small clinical trial, which showed that the drug could increase HDL and decrease LDL. Kindler told his investors that, by the second half of 2007, Pfizer would begin applying for approval from the FDA. The success of the drug seemed like a sure thing.</p>
<p>And then, just two days later, on December 2, 2006, Pfizer issued a stunning announcement: The torcetrapib Phase III clinical trial was being terminated. Although the compound was supposed to prevent heart disease, it was actually triggering higher rates of chest pain and heart failure and a 60 percent increase in overall mortality. The drug appeared to be killing people.</p>
<p>That week, Pfizer’s value plummeted by $21 billion.</p>
<p><strong>The story of torcetrapib</strong> is a tale of mistaken causation. Pfizer was operating on the assumption that raising levels of HDL cholesterol and lowering LDL would lead to a predictable outcome: Improved cardiovascular health. Less arterial plaque. Cleaner pipes. But that didn’t happen.</p>
<p>Such failures occur all the time in the drug industry. (According to one recent analysis, more than 40 percent of drugs fail Phase III clinical trials.) And yet there is something particularly disturbing about the failure of torcetrapib. After all, a bet on this compound wasn’t supposed to be risky. For Pfizer, torcetrapib was the payoff for decades of research. Little wonder that the company was so confident about its clinical trials, which involved a total of 25,000 volunteers. Pfizer invested more than $1 billion in the development of the drug and $90 million to expand the factory that would manufacture the compound. Because scientists understood the individual steps of the cholesterol pathway at such a precise level, they assumed they also understood how it worked as a whole.</p>
<p>This assumption—that understanding a system’s constituent parts means we also understand the causes within the system—is not limited to the pharmaceutical industry or even to biology. It defines modern science. In general, we believe that the so-called problem of causation can be cured by more information, by our ceaseless accumulation of facts. Scientists refer to this process as reductionism. By breaking down a process, we can see how everything fits together; the complex mystery is distilled into a list of ingredients. And so the question of cholesterol—what is its relationship to heart disease?—becomes a predictable loop of proteins tweaking proteins, acronyms altering one another. Modern medicine is particularly reliant on this approach. Every year, nearly $100 billion is invested in biomedical research in the US, all of it aimed at teasing apart the invisible bits of the body. We assume that these new details will finally reveal the causes of illness, pinning our maladies on small molecules and errant snippets of DNA. Once we find the cause, of course, we can begin working on a cure.</p>
<p>The problem with this assumption, however, is that causes are a strange kind of knowledge. This was first pointed out by David Hume, the 18th-century Scottish philosopher. Hume realized that, although people talk about causes as if they are real facts—tangible things that can be discovered—they’re actually not at all factual. Instead, Hume said, every cause is just a slippery story, a catchy conjecture, a “lively conception produced by habit.” When an apple falls from a tree, the cause is obvious: gravity. Hume’s skeptical insight was that we don’t see gravity—we see only an object tugged toward the earth. We look at X and then at Y, and invent a story about what happened in between. We can measure facts, but a cause is not a fact—it’s a fiction that helps us make sense of facts.</p>
<p>The truth is, our stories about causation are shadowed by all sorts of mental shortcuts. Most of the time, these shortcuts work well enough. They allow us to hit fastballs, discover the law of gravity, and design wondrous technologies. However, when it comes to reasoning about complex systems—say, the human body—these shortcuts go from being slickly efficient to outright misleading.</p>
<p>Consider a set of classic experiments designed by Belgian psychologist Albert Michotte, first conducted in the 1940s. The research featured a series of short films about a blue ball and a red ball. In the first film, the red ball races across the screen, touches the blue ball, and then stops. The blue ball, meanwhile, begins moving in the same basic direction as the red ball. When Michotte asked people to describe the film, they automatically lapsed into the language of causation. The red ball hit the blue ball, which <em>caused</em> it to move.</p>
<p>This is known as the launching effect, and it’s a universal property of visual perception. Although there was nothing about causation in the two-second film—it was just a montage of animated images—people couldn’t help but tell a story about what had happened. They translated their perceptions into causal beliefs.</p>
<p>Michotte then began subtly manipulating the films, asking the subjects how the new footage changed their description of events. For instance, when he introduced a one-second pause between the movement of the balls, the impression of causality disappeared. The red ball no longer appeared to trigger the movement of the blue ball. Rather, the two balls were moving for inexplicable reasons.</p>
<p>Michotte would go on to conduct more than 100 of these studies. Sometimes he would have a small blue ball move in front of a big red ball. When he asked subjects what was going on, they insisted that the red ball was “chasing” the blue ball. However, if a big red ball was moving in front of a little blue ball, the opposite occurred: The blue ball was “following” the red ball.</p>
<p>There are two lessons to be learned from these experiments. The first is that our theories about a particular cause and effect are inherently perceptual, infected by all the sensory cheats of vision. (Michotte compared causal beliefs to color perception: We apprehend what we perceive as a cause as automatically as we identify that a ball is red.) While Hume was right that causes are never seen, only inferred, the blunt truth is that we can’t tell the difference. And so we look at moving balls and automatically see causes, a melodrama of taps and collisions, chasing and fleeing.</p>
<p>The second lesson is that causal explanations are oversimplifications. This is what makes them useful—they help us grasp the world at a glance. For instance, after watching the short films, people immediately settled on the most straightforward explanation for the ricocheting objects. Although this account felt true, the brain wasn’t seeking the literal truth—it just wanted a plausible story that didn’t contradict observation.</p>
<p>This mental approach to causality is often effective, which is why it’s so deeply embedded in the brain. However, those same shortcuts get us into serious trouble in the modern world when we use our perceptual habits to explain events that we can’t perceive or easily understand. Rather than accept the complexity of a situation—say, that snarl of causal interactions in the cholesterol pathway—we persist in pretending that we’re staring at a blue ball and a red ball bouncing off each other. There’s a fundamental mismatch between how the world works and how we think about the world.</p>
<p>The good news is that, in the centuries since Hume, scientists have mostly managed to work around this mismatch as they’ve continued to discover new cause-and-effect relationships at a blistering pace. This success is largely a tribute to the power of statistical correlation, which has allowed researchers to pirouette around the problem of causation. Though scientists constantly remind themselves that mere correlation is <em>not</em> causation, if a correlation is clear and consistent, then they typically assume a cause has been found—that there really is some invisible association between the measurements.</p>
<p>Researchers have developed an impressive system for testing these correlations. For the most part, they rely on an abstract measure known as statistical significance, invented by English mathematician Ronald Fisher in the 1920s. This test defines a “significant” result as any data point that would be produced by chance less than 5 percent of the time. While a significant result is no guarantee of truth, it’s widely seen as an important indicator of good data, a clue that the correlation is not a coincidence.</p>
<p>But here’s the bad news: The reliance on correlations has entered an age of diminishing returns. At least two major factors contribute to this trend. First, all of the easy causes have been found, which means that scientists are now forced to search for ever-subtler correlations, mining that mountain of facts for the tiniest of associations. Is that a new cause? Or just a statistical mistake? The line is getting finer; science is getting harder. Second—and this is the biggy—searching for correlations is a terrible way of dealing with the primary subject of much modern research: those complex networks at the center of life. While correlations help us track the relationship between independent measurements, such as the link between smoking and cancer, they are much less effective at making sense of systems in which the variables cannot be isolated. Such situations require that we understand <em>every</em> interaction before we can reliably understand any of them. Given the byzantine nature of biology, this can often be a daunting hurdle, requiring that researchers map not only the complete cholesterol pathway but also the ways in which it is plugged into other pathways. (The neglect of these secondary and even tertiary interactions begins to explain the failure of torcetrapib, which had unintended effects on blood pressure. It also helps explain the success of Lipitor, which seems to have a secondary effect of reducing inflammation.) Unfortunately, we often shrug off this dizzying intricacy, searching instead for the simplest of correlations. It’s the cognitive equivalent of bringing a knife to a gunfight.</p>
<p>These troubling trends play out most vividly in the drug industry. Although modern pharmaceuticals are supposed to represent the practical payoff of basic research, the R&amp;D to discover a promising new compound now costs about 100 times more (in inflation-adjusted dollars) than it did in 1950. (It also takes nearly three times as long.) This trend shows no sign of letting up: Industry forecasts suggest that once failures are taken into account, the average cost per approved molecule will top $3.8 billion by 2015. What’s worse, even these “successful” compounds don’t seem to be worth the investment. According to one internal estimate, approximately 85 percent of new prescription drugs approved by European regulators provide little to no new benefit. We are witnessing Moore’s law in reverse.</p>
<p>This returns us to cholesterol, a compound whose scientific history reflects our tortured relationship with causes. At first, cholesterol was entirely bad; the correlations linked high levels of the substance with plaque. Years later, we realized that there were multiple kinds and that only LDL was bad. Then it became clear that HDL was more important than LDL, at least according to correlational studies and animal models. And now we don’t really know what matters, since raising HDL levels with torcetrapib doesn’t seem to help. Although we’ve mapped every known part of the chemical pathway, the causes that matter are still nowhere to be found. If this is progress, it’s a peculiar kind.</p>
<p><strong>Back pain is</strong> an epidemic. The numbers are sobering: There’s an 80 percent chance that, at some point in your life, you’ll suffer from it. At any given time, about 10 percent of Americans are completely incapacitated by their lumbar regions, which is why back pain is the second most frequent reason people seek medical care, after general checkups. And all this treatment is expensive: According to a recent study in <em>The Journal of the American Medical Association</em>, Americans spend nearly $90 billion every year treating back pain, which is roughly equivalent to what we spend on cancer.</p>
<p>When doctors began encountering a surge in patients with lower back pain in the mid-20th century, as I reported for my 2009 book <cite>How We Decide</cite>, they had few explanations. The lower back is an exquisitely complicated area of the body, full of small bones, ligaments, spinal discs, and minor muscles. Then there’s the spinal cord itself, a thick cable of nerves that can be easily disturbed. There are so many moving parts in the back that doctors had difficulty figuring out what, exactly, was causing a person’s pain. As a result, patients were typically sent home with a prescription for bed rest.</p>
<p>This treatment plan, though simple, was still extremely effective. Even when nothing was done to the lower back, about 90 percent of people with back pain got better within six weeks. The body healed itself, the inflammation subsided, the nerve relaxed.</p>
<p>Over the next few decades, this hands-off approach to back pain remained the standard medical treatment. That all changed, however, with the introduction of magnetic resonance imaging in the late 1970s. These diagnostic machines use powerful magnets to generate stunningly detailed images of the body’s interior. Within a few years, the MRI machine became a crucial diagnostic tool.</p>
<p>The view afforded by MRI led to a new causal story: Back pain was the result of abnormalities in the spinal discs, those supple buffers between the vertebrae. The MRIs certainly supplied bleak evidence: Back pain was strongly correlated with seriously degenerated discs, which were in turn thought to cause inflammation of the local nerves. Consequently, doctors began administering epidurals to quiet the pain, and if it persisted they would surgically remove the damaged disc tissue.</p>
<p>But the vivid images were misleading. It turns out that disc abnormalities are typically not the cause of chronic back pain. The presence of such abnormalities is just as likely to be correlated with the absence of back problems, as a 1994 study published in <em>The New England Journal of Medicine</em> showed. The researchers imaged the spinal regions of 98 people with no back pain. The results were shocking: Two-thirds of normal patients exhibited “serious problems” like bulging or protruding tissue. In 38 percent of these patients, the MRI revealed multiple damaged discs. Nevertheless, none of these people were in pain. The study concluded that, in most cases, “the discovery of a bulge or protrusion on an MRI scan in a patient with low back pain may frequently be coincidental.”</p>
<p>Similar patterns appear in a new study by James Andrews, a sports medicine orthopedist. He scanned the shoulders of 31 professional baseball pitchers. Their MRIs showed that 90 percent of them had abnormal cartilage, a sign of damage that would typically lead to surgery. Yet they were all in perfect health.</p>
<p>This is not the way things are supposed to work. We assume that more information will make it easier to find the cause, that seeing the soft tissue of the back will reveal the source of the pain, or at least some useful correlations. Unfortunately, that often doesn’t happen. Our habits of visual conclusion-jumping take over. All those extra details end up confusing us; the more we know, the less we seem to understand.</p>
<p>The only solution for this mental flaw is to deliberately ignore a wealth of facts, even when the facts seem relevant. This is what’s happening with the treatment of back pain: Doctors are now encouraged to <em>not</em> order MRIs when making diagnoses. The latest clinical guidelines issued by the American College of Physicians and the American Pain Society strongly recommended that doctors “not routinely obtain imaging or other diagnostic tests in patients with nonspecific low back pain.”</p>
<p>And it’s not just MRIs that appear to be counterproductive. Earlier this year, John Ioannidis, a professor of medicine at Stanford, conducted an in-depth review of biomarkers in the scientific literature. Biomarkers are molecules whose presence, once detected, are used to infer illness and measure the effect of treatment. They have become a defining feature of modern medicine. (If you’ve ever had your blood drawn for lab tests, you’ve undergone a biomarker check. Cholesterol is a classic biomarker.) Needless to say, these tests depend entirely on our ability to perceive causation via correlation, to link the fluctuations of a substance to the health of the patient.</p>
<p>In his resulting paper, published in <em>JAMA</em>, Ioannidis looked at only the most highly cited biomarkers, restricting his search to those with more than 400 citations in the highest impact journals. He identified biomarkers associated with cardiovascular problems, infectious diseases, and the genetic risk of cancer. Although these causal stories had initially triggered a flurry of interest—several of the biomarkers had already been turned into popular medical tests—Ioannidis found that the claims often fell apart over time. In fact, 83 percent of supposed correlations became significantly weaker in subsequent studies.</p>
<p>Consider the story of homocysteine, an amino acid that for several decades appeared to be linked to heart disease. The original paper detecting this association has been cited 1,800 times and has led doctors to prescribe various B vitamins to reduce homocysteine. However, a study published in 2010—involving 12,064 volunteers over seven years—showed that the treatment had no effect on the risk of heart attack or stroke, despite the fact that homocysteine levels were lowered by nearly 30 percent.</p>
<p>The larger point is that we’ve constructed our $2.5 trillion health care system around the belief that we can find the underlying causes of illness, the invisible triggers of pain and disease. That’s why we herald the arrival of new biomarkers and get so excited by the latest imaging technologies. If only we knew more and could see further, the causes of our problems would reveal themselves. But what if they don’t?</p>
<p><strong>The failure of torcetrapib</strong> has not ended the development of new cholesterol medications—the potential market is simply too huge. Although the compound is a sobering reminder that our causal beliefs are defined by their oversimplifications, that even the best-understood systems are still full of surprises, scientists continue to search for the magic pill that will make cardiovascular disease disappear. Ironically, the latest hyped treatment, a drug developed by Merck called anacetrapib, inhibits the exact same protein as torcetrapib. The initial results of the clinical trial, which were made public in November 2010, look promising. Unlike its chemical cousin, this compound doesn’t appear to raise systolic blood pressure or cause heart attacks. (A much larger clinical trial is under way to see whether the drug saves lives.) Nobody can conclusively explain why these two closely related compounds trigger such different outcomes or why, according to a 2010 analysis, high HDL levels might actually be dangerous for some people. We know so much about the cholesterol pathway, but we never seem to know what matters.</p>
<p>Chronic back pain also remains a mystery. While doctors have long assumed that there’s a valid correlation between pain and physical artifacts—a herniated disc, a sheared muscle, a pinched nerve—there’s a growing body of evidence suggesting the role of seemingly unrelated factors. For instance, a recent study published in the journal <em>Spine</em> concluded that minor physical trauma had virtually no relationship with disabling pain. Instead, the researchers found that a small subset of “nonspinal factors,” such as depression and smoking, were most closely associated with episodes of serious pain. We keep trying to fix the back, but perhaps the back isn’t what needs fixing. Perhaps we’re searching for causes in the wrong place.</p>
<p>The same confusion afflicts so many of our most advanced causal stories. Hormone replacement therapy was supposed to reduce the risk of heart attack in postmenopausal women—estrogen prevents inflammation in blood vessels—but a series of recent clinical trials found that it did the opposite, at least among older women. (Estrogen therapy was also supposed to ward off Alzheimer’s, but that doesn’t seem to work, either.) We were told that vitamin D supplements prevented bone loss in people with multiple sclerosis and that vitamin E supplements reduced cardiovascular disease—neither turns out to be true.</p>
<p>It would be easy to dismiss these studies as the inevitable push and pull of scientific progress; some papers are bound to get contradicted. What’s remarkable, however, is just how common such papers are. One study, for instance, analyzed 432 different claims of genetic links for various health risks that vary between men and women. Only one of these claims proved to be consistently replicable. Another meta review, meanwhile, looked at the 49 most-cited clinical research studies published between 1990 and 2003. Most of these were the culmination of years of careful work. Nevertheless, more than 40 percent of them were later shown to be either totally wrong or significantly incorrect. The details always change, but the story remains the same: We think we understand how something works, how all those shards of fact fit together. But we don’t.</p>
<p>Given the increasing difficulty of identifying and treating the causes of illness, it’s not surprising that some companies have responded by abandoning entire fields of research. Most recently, two leading drug firms, AstraZeneca and GlaxoSmithKline, announced that they were scaling back research into the brain. The organ is simply too complicated, too full of networks we don’t comprehend.</p>
<p>David Hume referred to causality as “the cement of the universe.” He was being ironic, since he knew that this so-called cement was a hallucination, a tale we tell ourselves to make sense of events and observations. No matter how precisely we knew a given system, Hume realized, its underlying causes would always remain mysterious, shadowed by error bars and uncertainty. Although the scientific process tries to makes sense of problems by isolating every variable—imagining a blood vessel, say, if HDL alone were raised—reality doesn’t work like that. Instead, we live in a world in which everything is knotted together, an impregnable tangle of causes and effects. Even when a system is dissected into its basic parts, those parts are still influenced by a whirligig of forces we can’t understand or haven’t considered or don’t think matter. Hamlet was right: There really are more things in heaven and Earth than are dreamt of in our philosophy.</p>
<p>This doesn’t mean that nothing can be known or that every causal story is equally problematic. Some explanations clearly work better than others, which is why, thanks largely to improvements in public health, the average lifespan in the developed world continues to increase. (According to the Centers for Disease Control and Prevention, things like clean water and improved sanitation—and not necessarily advances in medical technology—accounted for at least 25 of the more than 30 years added to the lifespan of Americans during the 20th century.) Although our reliance on statistical correlations has strict constraints—which limit modern research—those correlations have still managed to identify many essential risk factors, such as smoking and bad diets.</p>
<p>And yet, we must never forget that our causal beliefs are defined by their limitations. For too long, we’ve pretended that the old problem of causality can be cured by our shiny new knowledge. If only we devote more resources to research or dissect the system at a more fundamental level or search for ever more subtle correlations, we can discover how it all works. But a cause is not a fact, and it never will be; the things we can see will always be bracketed by what we cannot. And this is why, even when we know everything about everything, we’ll still be telling stories about why it happened. It’s mystery all the way down.</p>
<p><em>Contributing editor Jonah Lehrer</em> (jonahlehrer.com) <em>is the author of the forthcoming book</em> Imagine: How Creativity Works.</p>
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